Simone Péréle: From Mother to Daughter … From one generation to the next, the Péréle women have a natural understanding of a woman’s body and its movements. The legend begins in a warmly-lit workshop in 1948, rue de Montyon in Paris. Madame Simone Péréle, daughter of an expert corset-maker, envisioned modern women as they are today: active, confident, and independent. Madame Péréle followed her instincts as she sought to create high-quality handcrafted lingerie that combined design with comfort.

Upon the opening of her small workshop and boutique, Madame Péréle used her expertise in corsetry to create new designs that freed women’s bodies from constrictive corsets. She continued to revolutionize the lingerie concept in 1970 by designing the first “second skin” lingerie made of high quality Lycra. Madame Péréle’s designs were handcrafted for perfect comfort that moved with, not against, women’s curves and contours.

Revolutionary for her time, Simone Péréle created a line of lingerie for the active, independent woman who dares to be exquisitely sexy. After passing her business on to her daughter Catherine, the legacy lives on. Catherine continues to build on the belief that women’s bodies deserve to be touched by nothing less than the highest quality lingerie. Inspired by gipsy folklore, this collection is daring and bold.